Topics
Search Website
Memberships

www.totalbeauty.com


Blogs We Love
About Pages
Tags
National Breast Cancer Awareness Month
Charity, Shopping, Site News - October 1st, 2008

October BCAOctober 1st kicks off National Breast Cancer Awareness Month, so I’ll be doing a lot of BCA-themed posts this month, mostly around the companies that donate a portion of their proceeds from the sale of specific products. My grandma is a breast cancer survivor, so it’s a personal topic for me.

I’m not unaware of the controversy surrounding BCA-themed products. There are organizations that are highly critical of so-called “pink products” because they see it as just another crass marketing ploy, playing on people’s emotions to sell more products. While I agree with the plan outlined here by Breast Cancer Action, it is with reservations about their methods. I believe that vilifying companies for promoting breast cancer awareness is counter-productive to getting public support for said plan. It turns people off. Not everyone can afford a big direct donation, and being able to participate in fund-raising by buying a product you were going to buy anyway makes people feel good. (And please read Paula Begoun’s article on preservatives, since I think it helps clear up some misinformation promoted here about cosmetics companies.)

Anyway, this is a beauty blog, not a political or activist blog, so I’m going to focus on beauty. I just wanted to get that minor rant out of the way. I believe that BCA-themed products are a good thing, and that’s why I want to promote them this month. As personal statement, I also believe that the most effective way to show your support for breast cancer awareness is to donate directly to the non-profit of your choice. If you do want to donate directly, I recommend Charity Navigator, a website that rates non-profits on how efficiently they use their money.

I’m a proud member of the Beauty Blog Network, whose members are committing to raising awareness and money for the cause this month. If you visit the site, you’ll find a place to make a direct donation, as well as links to other members who are participating.

Thanks go to Carol Sutton for the button.

Post to Twitter Post to Facebook Post to StumbleUpon

Comments are closed.